
Overview
A large-format show environment built around open water.
Structures, entrance gates and hospitality volumes are designed as one family, distributed across a long waterfront site instead of concentrated in a single hall.
Every element is drawn to survive daylight, distance and wind — heavy horizontals, deep shade, minimal fine detail.
Project information
- Type
- Event & Activation
- Scope
- Masterplan · Structure family · Visualisation
- Role
- Design & 3D visualisation
- Images
- 14 renders
Software used
- 3ds Max
- Corona Renderer
- Adobe Photoshop
- AutoCAD
- Adobe Illustrator
Process
Spatial narrative
The activation is planned as a sequence — arrival, dwell, capture — rather than a single object.
Layout & zoning
Zones are laid out around crowd movement, staffing positions and camera angles for content capture.
Brand translation
Identity is carried into volume, colour and signage without turning the space into packaging.
Presentation set
A tight render set is produced so the client can approve the experience before production begins.
Gallery
Next project
Orange
Exhibition Stand
